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Glossary Definition

Pillar Page

/ˈpɪl.ər peɪdʒ/ noun

A comprehensive, long-form page covering a broad topic at a high level and linking to multiple cluster pages that cover subtopics in depth. Pillar pages anchor content clusters and signal topical authority to search engines. Typically targets a head keyword with significant search volume while cluster pages target long-tail variations.

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Read a practical guide with examples, workflows, and implementation advice.

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